I am highly entertained by Say Yes to the Dress because:

--Some women still do not realize that they cannot look good in a traditional wedding dress, no matter what.
--I love watching the salesladies' seemingly put-on brightness and insincere patience in the face of clients' indecision.
--I love the moment when they say, "Shall we make it pop?", i.e., crown the dress with a veil, during which the expressions on their faces really say, "Now I'm going in for the kill."